We asked attendees to a March 4th, 2010 Business Expo in Columbia, MD what the internet has done for their business and how they are using new media and social networking sites like Facebook, Twitter, LinkedIn, and YouTube to generate new customers and promote their company. Their answers might surprise you!

We thought we’d give you a funny short video to chew on while we finish up our newest video featuring interviews with VP of Engineering Todd Fisher, Application Engineer Jonathan Phillips, and Marketing Analyst Delphin Thebaud.

According to the BIA Kelsey Group, viewers engage more after watching a video, with clicks for more information increasing by 30-40% and phone inquiries by 16-20%. Web video is a proven selling technique and is far cheaper than traditional advertising.

Videos help sell products even when customers don’t watch them. Shoppers who viewed the videos bought at a higher rate than those who did not view, but based on multivariate testing, visitors who did NOT watch the videos converted at a significantly higher rate than those who saw the same product page without the option for video viewing.