Posts Tagged ‘product’

Web Video and Short Attention Spans

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There is a new post up on the Treepodia blog regarding online video and our dwindling collective attention spans. A new behavioural study, commissioned by Lloyds TSB Insurance, reveals that the average attention span is now just five minutes and seven seconds, compared to more than 12 minutes a decade ago.

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SAE International Virtual Conference Center

Captico designed, and developed the Virtual Conference Center (VCC) as a digital  distribution center for SAE International.  The site handles large file uploads and compression to distribute videos to automotive engineers all over the world.  The site has been SEO optimized resulting in higher traffic and sales.  The VCC has been a financial success and taps a larger market for conference related material.